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    Jun
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    Save your company money: Watch this video on online marketing and don’t hire me.

    Dave McClure breaks down the often overwhelming process of online product marketing into 5 basic steps. 

    1. Acquisition - users come to your site through various channels
    2. Activations - happy user experience, users enjoy first visit
    3. Retention - users come back, visit the site multiple times
    4. Referral - users like product enough to refer to friends
    5. Revenue - make money from you product
    If everyone figures this out I’ll be out of a job so please keep this between us ;-)
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